Cristina’s main responsibilities are sharpening the marketing strategy, ensuring a powerful brand activation answering the omni-channel needs to revitalize Avon’s brand image and recruit new customers while empowering and developing a strong local team.
Before Avon, Cristina consolidated her expertise as Brand & Communication Marketing Manager and Senior Brand Manager, with decorative paint brand Savana and beer brand Tuborg as the most recently developed brands, making them awarded in the local advertising festivals scene, with Silver Effie for Savana and Internetics awards for Tuborg.