She started her career more than 20 years ago, in Valvis Holding, participating in the development of well-known brands, such as Dorna and LaDorna. With rich expertise in communication, public relations, and marketing, Valentina manages all communication channels for AQUA Carpatica and Domeniile Sâmburești, successfully coordinating integrated, cross-channel advertising campaigns for strategic brand initiatives. She is in a constant search for innovation and challenges, knowing how to ideally match communicative principles with specific characteristics of out of the box brands.