Cosmina Čšapliuc
Digital Marketing Manager, McDonald's Romania

Cosmina is a social media and digital enthusiast, constantly fascinated by the online environment. She has always been curious and often asked herself at breakfast, while going through the latest news, “how will technology continue to change the world as we know it?”.
It’s already been two years and a half since she has joined the McDonald’s team, being in charge of the digital projects and touchpoints, as well as building their local digital strategy.

Communication, advertising and marketing have been her playground for her entire professional life, and time flew by pretty quickly for Cosmina over the last 11 years: it has carried her from learning how to do SEM and Google AdWords as part of 2Performant’s team, to becoming a PR Manager (while working with MSL The Practice) and Social Media Manager (while working with KUBIS), and, for the last 3 years, to strengthening her love for Digital Marketing, working with The Coca-Cola Company before her current position. Hard work paid off, as she was involved in 30+ campaigns awarded at all major industry competitions, such as Cannes Liones, SABRE Awards, Golden Drum, Effie, Internetics, Webstock and PR Awards.

On a more personal note, as you get to know her, she is super passionate about writing and storytelling and catching up on movies and enjoys being among people who can fire up an interesting conversation at any given time.