Working in online marketing and advertising for over 13 years as Senior Strategist and Head of Strategy, Dana contributed to growing the business and the awards portfolio of agencies like Kinecto/Isobar, Grey/G2/Geometry, Publicis and GMP+Webstyler.

Since 2018 she is an independent consultant choosing to serve exclusively the nonprofit sector and only those companies who prove their social responsibility with measurable positive impact. Since 2017 she is also part of the management team of Code for Romania, where she is currently setting up the foundation of Commit Global, an international capacity to scale civic tech infrastructure. Her advanced studies in psychology, honest researcher abilities and a passion for travel keep Dana up to date as a strategist who can comfortably navigate social changes, cultural differences and real-time decision making.